Luxury senior residences cater to wealthy baby boomers


By adopting the allure and language of hospitality (at the Watermark, help with clothing is called a ‘discreet service’), keeping residents occupied with cultural and personal enrichment, and hiding medical services , these members of the rock’n’roll generation don’t feel like they’re in the nursing home. Without the red cords in showers and at the bedside, residents might fool themselves into thinking they were forever guests at a luxury resort.

Ms Snyder, the InspÄ«r resident, said the decision to move from her Upper East Side apartment to an assisted living facility was not an easy one. A former actress known professionally as Maggie Burke, she still remembers visiting her grandmother in a dreary retirement home with “a little cot and rather rudimentary facilities,” and didn’t want her. same for herself, she said. A visit from InspÄ«r, not far from his old apartment and his favorite restaurants, changed his mind.

“I decided that I would get good health care here and also live in a very luxurious environment,” said Ms Snyder, who declined to give her age.

Ms. Snyder has created a film club and is taking the memoir writing course. “I made some lovely friends,” she said. “There is a very stimulating population.

Back at the Watermark, Mr. Morin was enjoying the view from the rooftop lounge, where he recalled: “I was sitting here with a glass of wine and there is a jazz band playing here and i ‘looked up to God in Heaven and said,’ I’m home. ‘”

Mr. Morin said his one bedroom, two bathroom apartment with its kitchenette, marble shower and tasteful modern furnishings reminds him of the best hotels, “only better,” he said. said, because he is resident. The cost is largely covered by a long-term care policy that he bought a long time ago.

“I’m a lucky dog,” added Morin, pointing out how fast the elevators went up and down. “I went to four other houses before I came here, okay?” It is paradise.”


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