The couple behind jewelry brand Mejuri talk about their everyday cool style at home

Caned chair, France and Son; Rugs, Etsy, Shelves, CB2.

When friends of Noura Sakkijha and Majed Masad first enter the couple’s home in Toronto, Canada, something clicks. The space is clean, sophisticated and accessible, just like the fine jewelry their company, Mejuri, has become known for. “They make fun of us saying that everything looks the same,” says Sakkijha. Mejuri’s affordable gold hoops, domed rings and link necklaces (to name a few) are designed to be lived and the interior of the Jordanian co-founders’ circa 1875 Victorian townhouse is no different. Shortly after buying the place three years ago, just before the arrival of their twin daughters, Joud and Julia, the couple tapped designer Sarah Birnie to help bring their on-trend style full circle. .

white cozy living room

closet hidden by a white curtain

Maximizing the third floor of the house (formerly just an ordinary attic) was one of Birnie’s biggest tasks. Sakkijha and Masad needed the corner to function as a guest bedroom, home office, training area (with a platoon) and “maybe in the end throw a kitchen up there,” Masad says in laughing. Granted, there’s no kitchen yet, but it certainly serves the first purpose (the sofa turns into a bed), as well as the second. “When I’m working from home I’m usually there, and then in the evening it turns into Noura’s zen space,” adds Masad. Birnie emphasized white paint and Zoom-approved neutral furniture to ensure the room was versatile and distraction-free. This is also where Sakkijha dresses most of the time (the flowing drapery hides a bonus dressing room). “This is where I go and decompress,” she suggests.

living room next to the entrance

arched entry mirror

Table lamp, Studio Dunn; Hooks, CB2; Clay artwork, David Pham.

Back downstairs, Birnie looked to brighten things up and ditched old dark green wallpaper for more white paint, light fixtures with dynamic shapes and textures, and cozy bouclé fabric. “With Toronto townhouses, there’s a lot of space in the center that doesn’t get natural light, so we’ve highlighted lighter tones throughout to make everything feel less cluttered,” says the designer. The large arched mirror in the entryway also helps to bounce the rays coming in from the street around the space.

arch leading to the kitchen

The curved silhouette is also a nod to the couple’s Middle Eastern heritage – they even went a step further by turning one of the doors leading into the kitchen into an arched opening. “It’s something that reminds me of home,” notes Sakkijha (the third-generation jeweler moved to Canada in 2008 to complete her MBA; Masad moved permanently to Toronto in 2002).

large library

abstract art above the fireplace

Stocking the new shelves in the living room was an opportunity to get a lived-in look, but finding all those books was no joke. “We like to have people over all the time, so it was important to us that the space was welcoming and warm and not overdone,” adds Sakkijha. So they made it personal: most of the books have to do with business, leadership, architecture, or jewelry design. “There’s also crystals mixed in there because I’ve always imagined myself to be this zen, mediating person, so it just reminds me of wanting to be that person,” Sakkijha says laughing, “I’m still working on it.”

modern dining room gallery wall

Dining chairs, CB2.
zen white bedroom

The large painting leaning over the fireplace is the work of Justine Lançon’s mother, Mejuri’s creative director (she is also one of the couple’s closest friends), while on the gallery wall neighbor, Sakkijha surprised Masad by framing a picture he took on his phone of an art gallery in Jordan. “It’s really near and dear to my heart,” says Sakkijha. For Joud and Julia, it is a work by Lançon made for the family which reads “Les Champs-Elysées”. “For some reason they think we used to live there,” says Sakkijha. “I can’t tell them we live in Toronto.”

powder bathroom

Vanity, Bonny Wood Works; Sink, Balducci Marmi; Suspension, CB2

Contrary to popular belief, the best accommodation tip isn’t a well-arranged cheese board, it’s a super fancy bathroom. Masad and Sakkijha are located in the hallway that leads to the backyard, so it was crucial to make the narrow place extra special as it is constantly in use. Birnie coated the walls with whitewash for a “smashing effect” and had a custom vanity and marble sink designed to fit in tight spaces. “I think I texted Sarah every day about the sink,” Sakkijha recalled. “I couldn’t wait for it.”

built-in dining area

The couple’s two toddlers played a very important role in the decoration. The dining bench in the kitchen is upholstered in performance leather, which means any Cheerios or soup spills can be easily wiped up. The seat itself is the perfect height so they can get on and off without mom or dad’s help and the hidden spot doesn’t stop them from running or even “cycling through the house”, as Massad points out. When the warm weather hits, the family can be surprised at their local bagel shop or sunbathing (and playing water table) on their top-floor patio. “It’s my sanctuary in summer,” says Sakkijha.

woman sitting on plant ledge


white lamp
gray dining chair

Sakkijha’s Favorite Home Store: Fable

The most used object in our house: the coffee maker!

Sakkijha’s Biggest Backup: The IKEA Shoe Organizer in the Front Entrance

Who to know

The whitewash expert: Ray Curley

The Carpenter Who Works Wonders: Matt Hood

Superstar stylists: Erica Greco and Me&Mo

The upholsterer who can’t be wrong: J&J Made

The benchmark landscape designer: Organic Elements Landscaping

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